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Jeff Bezos quotes

I went to Princeton specifically to study physics.

I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

I'm a genetic optimist.

Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity, and correspondingly stronger returns on invested capital.

We see our customers as invited guests to a party, and we are the hosts. It's our job every day to make every important aspect of the customer experience a little bit better.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

If you only do things where you know the answer in advance, your company goes away.

My own view is that every company requires a long-term view.

Part of company culture is path-dependent - it's the lessons you learn along the way.

The key thing about a book is that you lose yourself in the author's world.

You know, we love stories and we love narrative; we love to get lost in an author's world.

There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

I don't want to use my creative energy on somebody else's user interface.

I believe you have to be willing to be misunderstood if you're going to innovate.

Real estate is the key cost of physical retailers. That's why there's the old saw: location, location, location.

The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.

There'll always be serendipity involved in discovery.

If you're competitor-focused, you have to wait until there is a competitor doing something. Being customer-focused allows you to be more pioneering.